SEO services that
move the needle
From technical foundations to content strategy — everything your business needs to dominate search.
Senior SEO leadership, without the full-time cost
Most growing businesses don't need a full-time SEO director — they need senior expertise embedded with their team. Hiring an in-house head of SEO can cost $150K+/year before benefits. A traditional agency gives you a rotating account team juggling fifty other clients. Fractional fits in between: senior strategy, direct ownership, no agency overhead.
Every engagement is scoped to the business. Sometimes that's a one-off audit or migration. Sometimes it's an ongoing retainer where I act as your interim head of SEO. The work is the same either way: prioritised, measurable, and tied directly to revenue.
- Long ramp-up time
- Single perspective
- Hard to hire senior
- Senior from day one
- 8+ years across industries
- Scoped to your needs
- Junior account managers
- 50+ accounts split focus
- Generic playbooks
What I help teams with
Every engagement starts with understanding your business and what's holding back organic growth. The work below is what typically follows.
Technical SEO
Without a solid technical foundation, even the best content fails to rank. I audit, fix, and maintain the technical health of your site so search engines can efficiently crawl, render, and index every page.
Content Strategy
Content is the engine of organic growth — but only when it's built around the right strategy. I develop content plans grounded in keyword research, competitive analysis, and a deep understanding of your audience's intent.
SEO Audits
A good SEO audit doesn't just list problems — it tells you what to fix first and why. My audits cover every layer of SEO, from technical infrastructure to content quality and backlink health, delivered with an actionable roadmap.
Link Building
Backlinks remain one of the strongest ranking signals. But not all links are equal — or safe. I focus exclusively on white-hat acquisition strategies that build real authority and withstand algorithm updates.
Analytics & Reporting
Most SEO reports track vanity metrics. I build reporting that connects search performance directly to business outcomes — so you always know what's working, what isn't, and where to invest next.
Local & International SEO
Whether you serve a single city or operate across multiple countries, visibility in the right markets is everything. I build geo-targeted SEO strategies that match your audience's language, location, and intent.
E-Commerce SEO
E-commerce SEO has unique challenges — massive page counts, faceted navigation, duplicate product descriptions, and seasonal demand shifts. I specialise in SEO strategies built for online stores that drive purchases, not just visits.
SEO Migration & Relaunch
A site migration or relaunch is one of the highest-risk moments in SEO. Done wrong, it can wipe out years of organic equity overnight. I plan and oversee every phase of the migration to protect your traffic and use the transition as an opportunity to improve.
From first call to measurable results
Every engagement follows roughly the same arc — adapted to whether it's a one-off project or an ongoing retainer.
Free strategy call
30 minutes to understand your business, current SEO state, and goals. If I'm not the right fit, I'll tell you and recommend who is.
Scoped proposal
A written proposal with engagement model, deliverables, timeline, and investment — built around your situation, not a template.
Discovery & audit
Every engagement starts with a real audit. Strategy is grounded in data — your data, not generic best practices.
Execute & measure
We implement, measure, and iterate. Monthly reporting tied to revenue and pipeline — not vanity metrics.
Frequently asked questions
Need a custom SEO solution?
Every business is unique. Let's discuss your specific challenges and build a strategy that works for you.
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